SOUTH KOREA FINES COUPANG – The $409 million fine is the country’s largest data breach penalty
South Korea’s privacy regulator said today that the country will fine e-commerce giant Coupang 625 billion won over a massive leak of customer information last year and illegal collection of personal information, in the country’s largest data breach penalty on a company.
The Personal Information Protection Commission said the New York-listed company had leaked personal data of more than 33 million customers and failed to detect the breach within the 72 hours required by the law.
“This accident occurred due to Coupang’s lack of safety measures and systems, not sophisticated hacking,” Song Kyung-hee, the chairperson of the privacy regulator, told a briefing.
The fine amounts to 1.4% of Coupang’s revenue of 45 trillion won in 2025.
